Book Club

Spotlight Read: How to Tell a Story by Meg Bowles, Catherine Burns, Jenifer Hixson, Sarah Austin Jenness & Kate Tellers

From the storytelling minds behind The Moth, How to Tell a Story is a beautifully structured guide to crafting narratives that resonate. Drawing on decades of experience, the authors offer practical tools for transforming everyday moments into memorable, emotionally rich stories—whether for the stage, the boardroom, or a quiet conversation.

In grade school, I had a teacher who could take any subject and create a lasting, memorable feeling through storytelling. Her voice was like a melody, and somehow, after hearing her speak just once, we all knew the lyrics. That kind of connection—the ability to turn information into emotion—is exactly what this book celebrates.

For those of us who elevate others through thoughtful support and intentional communication, this book is a reminder that story isn’t just entertainment—it’s connection. With insights on structure, emotional pacing, and delivery, it’s a must-read for anyone looking to lead with authenticity and inspire through narrative.

“A story is a living organism, with a beginning, middle, and end—each part intricately connected to the others.”

A perfect companion for professionals who believe that clarity, empathy, and storytelling are essential tools of influence.